Online guided projects are now in demand among learners and young entrepreneurs as the pandemic has forced governments to close physical classrooms. Coursera, an online learning platform, offers some of the most in-demand digital marketing projects that top the popularity chart at home and abroad.
What are guided projects
Guided Projects are an effective method to develop job-specific skills like web development, business analytics, coding, machine learning and AWS. They also teach essential soft skills such as how to write your resume and cover letter to help learners survive in today’s competitive job market. One of the prime advantages of these courses is that you can finish each of them in two hours or even less.
Here’s a list of top 10 guided projects on Coursera:
Google Ads for Beginners
This project-based course will teach you how to get started with Google Search Ads and create successful campaigns to reach new customers and grow your business. It’ll give you the experience of working on Google Ads, the tech-giant’s online advertising platform. You will drive qualified traffic or the best-fit customers to your business while they are searching on Google for products and services similar to the ones you provide.
Build a Full Website using WordPress
You’ll create an attractive and user-friendly website using WordPress, a free content management system, by the end of this project. Using the web-creation tool, you’ll learn how to create a website with themes and plug-ins. Completion of this project will enable you to have a virtual space to showcase your company to customers who want to stay in touch.
Introduction to Basic Game Development using Scratch
Here you’ll create a simple game using Scratch, an introductory web-based coding programme. Learning to code will enable you to develop fundamental coding and computer science skills. Expanding your programming abilities, this project will help you master the design process, enabling you to create algorithms to learn how to control computer programs, use event-driven programming and debug a program.
Create a Resume and Cover Letter with Google Docs
You’ll create your own resume and cover letter from start to finish in this project. To find readily available templates, you’ll use the Google Docs application in the Google Chrome web browser. This project will teach you the fundamental components of a resume and how to fill in your personal information such as contact information, a personal summary, work experience and education.
Develop a Company Website with Wix
Wix is a free programme that allows you to create your own personalised website. Through this project, you’ll learn how to use the programme’s design features to create a high-quality business website to showcase your company’s brand, mission and products/services.
Getting Started in Google Analytics
This project will teach you how to connect your website to Google Analytics. By using this specific feature, you’ll learn how to interpret the website traffic data to improve the performance and effectiveness of your website. Analysing other user-defined parameters and audience behaviour reports will also help you in fine-tuning your website.
AWS S3 Basics
This one-hour project-based course will teach you about AWS S3 and its features such as encryption, versioning, static website hosting and lifecycle management. S3 stands for simple storage service, which is an object-based storage service provided by AWS. A static website can also be hosted on S3. By the end of this project, you will have created an S3 bucket and will be able to upload content to it.
Create a Website Using WordPress: Free Hosting & Sub-domain
In this project-based course, you’ll learn how to build a professional medical business website from the ground up using WordPress, including free hosting and a sub-domain. You’ll also learn free hosting, a subdomain and how to use the themes, plug-ins and permalinks of WordPress.
Business Analysis & Process Management
This is a guided project for both beginners and professionals who manage small to medium-sized businesses or work in business analysis and business process management. It gives you the basic understanding of analysing businesses from a process standpoint, allowing you to further develop the skill required to create solutions to your current business problems.
Machine Learning Pipelines with Azure ML Studio
You’ll build an end-to-end machine learning pipeline in Azure ML Studio without writing a single line of code in this project-based course. The Adult Income Census dataset is used here to train a model that predicts an individual’s income. It forecasts whether a person’s annual income is greater than or less than $50,000. A Two-Class Boosted Decision Tree classifier was used in this project as the estimator.
