CPL Learning launches free 'Phrases for Hospitality' sign language course – BigHospitality.co.uk

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By James McAllister
09-May-2022 – Last updated on 09-May-2022 at 10:01 GMT
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‘British Sign Language – Phrases for Hospitality’ has been developed to provide team members with knowledge of British Sign Language (BSL) and the opportunity to learn everyday phrases that will help them form better communication and interaction with guests. 
Its launch comes after the UK Parliament voted to recognise BSL as a language of Great Britain in law last month.
“Sign language is a beautiful and fun language to learn and initiate, and it contributes to a more inclusive society,” says Jamie Campbell, director of learning at CPL Learning.
“This introductory CPL Learning course has been specifically designed to equip hospitality team members with the knowledge and confidence to engage with Deaf guests.
“It is presented in an informative style and in 10 minutes can help them gain an understanding of the diversity and challenges Deaf people face and introduce basic BSL and simple phrases to improve their experience by making them feel included and welcome.” 
The free course provides an understanding of the inequalities Deaf people face and what you can do to help as well as an introduction to BSL and some basic phrases that enable team members to connect with Deaf customers more effectively.  
Campbell hopes that, with BSL now legally recognised as a language, CPL Learning’s ‘British Sign Language – Phrases for Hospitality’ course will help start opening more doors and actively signpost that hospitality is a welcoming environment for the Deaf community.


‘British Sign Language – Phrases for hospitality’ is endorsed by the Institute of Hospitality. For further information or to take the course, click here​.
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